Lumka Nofemele

I connect brands with audiences through smart, innovative storytelling

Let's Work Together

About Me

I have almost a decade of experience getting audiences excited about B2C and B2B brands.

Whether it's writing copy, developing PR campaigns, guiding influencer collaborations, or the nitty gritty client service admin inbetween, I approach every project with curiosity, creativity, and bold ideas.

Brands I've Worked With

Avon
Nivea
Libresse
DKNY
Oreo
Toblerone
Amarula
Eucerin
The Macallan
Clover
Oros
Edgars
Victorinox
Capitec
Dark & Lovely
01

Copywriting

Copy that converts and makes you smile!

Brand Messaging Web & Digital Content Strategy Creative Direction
Copywriting Work

Nyala

Brand Slogan Development

Adapted and rolled out the “Taste The Pride Yasekhaya” slogan across social media and other platforms.

Copywriting Work

GOLDEN DELIGHT

Mama G Campaign

Created Mama G’s brand persona, social media content, press releases and scripts for the Mama G online masterclasses.

Copywriting Work

TOUGHEES

Toughees Playcation ┃ Made Tough ┃ 70 Acts of Kindness

Worked on campaign concepts, press releases & social media copy.

Copywriting Work

EDGARS

Edgars Beauty & Fashion

Developed online copy for a leading South African fashion and beauty retail brand.

02

Influencer Marketing

I connect you with the right voices to reach your target audience authentically and effectively.

Influencer Strategy Campaign Management Recruitment & Briefing Content Direction
Influencer Campaign 1

NIVEA

Nivea Skinfluencer

Influencer Campaign 2

EUCERIN

Eucerin x Nandi Madida

Influencer Campaign 3

TOBLERONE

Travel Is Back

Influencer Campaign 4

THE MACALLAN

UK Influencer Event

Influencer Campaign 5

#MeetMyNewKrush

293 Pieces of Authentic UGC

Influencer Campaign 6

#MixingItUpWithOros

Smartie Award Winner

Influencer Campaign 7

#DKNY247

R2 Million in Earned Media Value

03

PR
& Marketing

Shaping your brand's reputation and story through bold PR moves amd exciting marketing campaigns.

Media Relations Press Drops Brand Strategy PR Writing
PR Campaign 1

OREO CAFE

Moodie Award winning Oreo Cafe Launch

PR Campaign 3

MONDELEZ

MONDELEZ Category Vision Launch

PR Campaign 4

AMARULA

Amarula Chocolate Launch Event in Cannes

PR Campaign 5

MONDELEZ TRAVEL RETAIL

Global Sustainability Initiative

Let's Rock!

📧 nofemele13@gmail.com
💼 LinkedIn